Andel Star operates as a global vehicle rental and mobility solutions company under the Hertz Global Holdings umbrella, managing four distinct brands - Hertz, Dollar, Thrifty, and Firefly - across more than 11,000 locations in 160 countries. With a fleet of approximately 550,000 vehicles, around 27,000 employees, and roughly 25 million annual rentals, the organisation ranks among the largest players in its industry. It operates through a network of subsidiaries and licensees and has accumulated over a century of experience in car rental.
Beyond traditional vehicle rental, the company runs several adjacent businesses. Hertz Car Sales offers used vehicles to consumers across the United States, while Hertz 24/7 provides car-sharing services in European markets. The Hertz Gold Plus Rewards programme is available free of charge to customers seeking repeat-use benefits.
The organisation's technical and operational scope spans fleet management at scale, global franchise and licensee coordination, loyalty programme operations, and used-vehicle remarketing. Its geographical reach and multi-brand structure make it one of the more complex operational environments in the travel and transportation sector.