Assured, founded in 2019, provides an AI-powered Claims Intelligence Platform for property and casualty (P&C) insurance carriers. The platform converts unstructured claim information - historically captured through phone calls, faxes, and manual processes - into structured, standardised, machine-readable data from the first notice of loss onward. The company serves some of the largest insurers in the world, processing tens of millions of claims annually.
The platform addresses a problem that costs the insurance industry tens of billions of dollars each year: the inability to act on claim data in a reliable, automated way. By structuring data at the point of intake, Assured enables downstream automation and straight-through processing (STP) at scale, helping carriers close claims faster, improve customer experience, and achieve better loss ratios. The company is backed by leading Silicon Valley investors.
Assured's product suite is modular and spans the claims lifecycle. Core offerings include:
- Claims Intelligence Platform - the central AI engine that powers data structuring and processing across the claims workflow
- FNOL and First Contact - modules for capturing structured data at the initial claim report and first claimant interaction
- Emma - an agentic AI product designed to act within claims workflows
- Sidekick - a modular assistant tool for augmenting claims adjuster workflows
- Messaging - a communications management product for claims interactions
- Fraud detection and CAT management - specialised modules for identifying potentially fraudulent claims and handling catastrophe-related claim volumes
Assured's technical work spans artificial intelligence, NLP, structured data extraction, agentic AI, and claims automation. The company combines deep P&C insurance domain expertise with a software-first approach, positioning its AI as a tool that empowers adjusters rather than replacing their judgement.