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Betsson Group logoBG

Betsson Group

About

For over 60 years, Betsson Group has been at the forefront of the iGaming industry, evolving from a single slot machine in 1963 to one of the world's leading online gaming operators. Headquartered in Malta with operational centers across 21 global offices, Betsson Group delivers entertainment to millions of players through a portfolio of more than 20 trusted brands including Betsson, Betsafe, NordicBet, StarCasino, and Rizk. As a wholly-owned subsidiary of Betsson AB (listed on Nasdaq Stockholm Large Cap), the company operates on a proprietary technology platform that powers Sportsbook, Casino, and other gaming experiences across regulated markets worldwide.

Betsson Group's success is driven by approximately 3,000 talented employees representing 75+ nationalities, united by shared values of responsibility, transparency, and respect. The company is guided by three strategic pillars: Talented People, Quality Products, and Operational Excellence. Betsson has consistently been recognized as an industry leader, winning numerous awards for customer service, responsible gaming, marketing excellence, and sustainability initiatives. With a vision to deliver the best customer experience in the gaming industry, Betsson combines advanced technology with strong customer protection to provide safe, accessible, and enjoyable entertainment while maintaining a steadfast commitment to responsible operations and sustainable growth.

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