Improvado is an AI-powered marketing data platform designed for mid-market and enterprise teams. The company's core offering automates complex marketing data workflows, unifies data at scale, and provides insights through integrated business intelligence and AI tools. Its technical operations span data integration, transformation, governance, and the application of artificial intelligence.
The platform connects to over 1,000 data sources for extraction and loading. Its product suite includes tools for data transformation to create quality datasets, data governance for monitoring issues, reporting and insights for analysis, and an AI Agent for solving marketing challenges. The company serves a range of industry verticals, including retail, healthcare, entertainment, finance, software, and hospitality.
Improvado operates as a remote-first organization and holds SOC 2 Type II certification. The company has raised $34 million in Series A funding.
