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ActiveProspect

ActiveProspect builds consent-based marketing software for lead verification, real-time routing and TCPA compliance documentation, processing over 1 billion opt-in leads annually.

ActiveProspect builds software for consent-based customer acquisition. Founded in 2004 and headquartered in Austin, Texas, the company operates a platform that helps firms acquire qualified customers at scale while documenting regulatory compliance, with particular focus on prior express written consent under TCPA regulations. Its engineering work spans consent documentation and verification, real-time data integration and lead routing, lead quality verification, real-time lead screening and suppression, and performance marketing technology.

The product suite is built around four components. TrustedForm provides independent proof of consent and verifies lead quality. LeadConduit serves as a real-time data integration hub that validates and routes leads. LeadsBridge connects social lead forms to CRMs, and SuppressionList screens leads in real time against custom lists. Across these products, the platform captures 22 proprietary data points per lead.

ActiveProspect processes over 1 billion opt-in digital customer leads annually and serves thousands of companies. Its customers operate in insurance, home services, education, financial services and performance marketing.

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