Sprout Social, founded in 2010, provides social media management and analytics software to more than 30,000 brands globally. The platform's core functions span publishing and engagement, customer care, influencer marketing, advocacy, and AI-powered business intelligence, aiming to help companies derive measurable results from social data.
The company employs over 1,200 people and maintains a presence in more than 100 countries. Its technical work focuses on social media management, analytics, and AI-driven business intelligence.
Sprout Social states its founding conviction is that open communication creates progress. The firm's stated mission involves helping brands turn social conversations into competitive advantage.
