Nectar

Nectar Social builds an AI-native social operating system that turns social media interactions into measurable revenue. The Nectar Social platform unifies community management, social listening, influencer tracking and full-funnel revenue attribution in a single dashboard. It is used by consumer and DTC brands including OLIPOP, Jones Road Beauty and Solawave across beverages, beauty and wellness.

The company's technical work spans AI agents, natural language processing and social listening, multimodal AI covering video frame and audio clip analysis, real-time data processing and trend detection, and full-funnel revenue attribution. Its AI agents manage communities, listen across platforms in real time and drive engagement at scale; the system scans every comment, DM, story, video frame and audio clip across major platforms.

Reported metrics from the platform include DM response rates above 80% and a 12% conversion rate in direct messages, with six figures of revenue tied directly to organic engagement. The platform is stated to surface trends 48 hours faster than legacy tools and to capture three times more feedback.

Nectar was founded by former Meta product and engineering leaders, emerged from stealth in 2025 and has raised $10.6 million, co-led by GV (Google Ventures) and True Ventures.