The Flex

The Flex operates in the flexible living and short-term rental sector, with a business model centered on technology-driven hospitality. The company's primary technical effort is directed toward automation, software integration, and hospitality technology to manage its portfolio of over 650 tenants.

A core component of its infrastructure is Base360.ai, a proprietary automation engine that powers the firm's operational systems. The company reports year-over-year revenue growth of 400% for three consecutive years and has paid more than £5 million in rent to property owners.

Geographically, The Flex is active in London, Paris, Lisbon, Algiers, and Casablanca, with new launches underway in Milan and Cairo.